Experts say the gaming industry will be worth $150 billion by 2021, with a primary driver being blockchain. This trend is expected to unseat conventional monetization models and pave the way for fintech startups such as Coinbase who are attracting new players into their market.

The “lotro revenue” is a large amount of money that has been made by the game. The future now lies in MTGO and Daybreak Games.

Q4 2021: EG7 and Daybreak post huge revenues, bank future on MTGO, LOTRO


Enad Global 7 (EG7), a Swedish gaming firm, released its Q4 2021 financial report overnight, which is important for MMORPG enthusiasts since EG7 has acquired Daybreak and all of its MMOs since the end of 2020. EG7 reported a 193 percent increase in sales for the quarter, to $60 million US, compared to the same period previous year.

The investor presentation doesn’t reveal anything that we didn’t previously know. Daybreak announced just before the holidays that it will take over publication for Magic The Gathering Online, bringing the current Wizards of the Coast staff in-house. EG7 emphasizes this in their investor PDF, assuring supporters that company has bought “an already successful live service game” that it intends to “revitalize.”

“Magic Online is expected to contribute revenue in the range of SEK 90-100 million, game level EBITDA of SEK 25-30 million and neutral to positive cash flow, net of R&D investment to upgrade the product,” the company says, suggesting that Daybreak’s track record following its 2016 buyout of Standing Stone Games will help it turn around Magic as well.

Daybreak continues to provide the bulk of the company’s revenue.

“At the moment, Daybreak is running eight live titles. Daybreak generated SEK 172.4 million in net sales and SEK 51.4 million in adjusted EBITDA in the fourth quarter of 2021. With a net revenue contribution of 30% and an adjusted EBITDA contribution of 43% for the quarter, Daybreak was the most profitable of the group entities. Daybreak will continue to expand in 2022 with the addition of Magic: The Gathering Online to its portfolio.”

However, Daybreak expects much more, including a “boost” for Lord of the Rings Online owing to Amazon’s TV program. The major enhancements to LOTRO and DC Universe Online highlighted in the last financial report are again listed as “medium-term” projects, while EverQuest, H1Z1, and PlanetSide (misspelled as “Planeside”) are listed as long-term projects with “new products with core owned IPs.” Yes, there are raised eyebrows at the prospect of anything happening with H1Z1, which has had many versions shuttered and the others languishing in maintenance mode for years.

The Marvel MMORPG, which was revealed last quarter, is also not referenced here, but the IP is acknowledged in passing.

EG7 is a Swedish firm, but it owns Innova Games, which is located in Russia and Luxembourg, and it made the following statement on the current situation: “It is too early to assess how the recent developments between Russia and Ukraine may effect our business.” Innova’s net sales and adjusted EBITDA contribution in the fourth quarter were SEK 74.1 million and SEK 26.4 million, respectively, representing 13 percent and 22 percent of the group total.”


The “lotro login” is a game that was released in 2003. It has seen a huge surge in popularity, thanks to the release of the Lord of the Rings Online. In Q4 2021, EQNext and Daybreak Games will post huge revenues.

  • daybreak game company
  • standing stone games
  • who owns lotro
  • eg7 global
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